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Practical writing on automation, AI agents, websites and search, from the projects we deliver every week. No growth hacks, no filler.
Latest3 min read
We promise a live business website within three business days. People ask how that is possible without cutting corners. Here is the whole process, hour by hour, including the parts we deliberately leave out.
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AEO
When someone asks an AI assistant for a recommendation, it names two or three businesses and moves on. Being one of them is less mysterious than it sounds. These are the signals we work on.
3 min read
Automation
Most teams pick the wrong first automation because they pick the most annoying task, not the most expensive one. Here is the simple week long log I ask every client to keep before we build anything.
3 min read
